🐶 Cesar Dog Food “Home Delights” 🐶

Background: Cesar Gourmet Dog Food created a new product line called “Home Delights” which looks just like human food.

Idea: We took a vending machine that usually delivers human food to people, and made one just for dogs. The buttons emitted smells for each of the flavors, so when dogs came for a sniff then it triggered the machine to drop a free sample.

The Team

Agency: BBDO SF
Executive Creative Director: Craig Mangan
Creative Director: Amber Justis
Senior Copywriter: Nate Totten | Senior Art Director: Alyssa Collis
SVP/Head of Integrated Production: Louise Doherty
Production Agency: Be Core